Over the weekend I saw this commercial for the first time and, for obvious reasons, I thought it would be great to talk about for our class. The commercial shows stereotypical male interests in quick succession and points out its doing so at the same time. Lasers, explosions, and car chases all moving at a breakneck pace. At the end, the slogan that runs across the screen is "not for women".
In my opinion this commercial is satirical. I think that it is playing on the preconceived notion that diet drinks are "girly". Dr. Pepper is trying to shake that connotation for its product by marketing it in the far opposite direction. Interestingly, I believe it is fair to say that popular opinion believes this to merely be offensive and not an effective ad or social commentary. The top rated comment for the video is "really? holy shit could this get more sexist?". Whats your opinion? Is the ad distasteful?
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