Last week we talked about the definition of beauty in our discussion, I roughly explained the pressure of keeping fit from an angle of physics but I didn't stated that very clearly.
Entropy measures the degree of disorder. Suppose a room is clean, and everything is exactly in its position, then the entropy is low; suppose a room is messed up: clothes are piled on the floor, books are thrown everywhere, then the entropy is high. In physics, reducing entropy needs work.
From the perspective, women are defined as "beautiful" if they are slim and are kept in fit. In other words, being beautiful largely means having a good body shape for women. Therefore, lots of women do efforts to keep beautiful and fit: putting fat in places where it is expected to be; clean up and choose a suitable perfume, wear carefully picked dress to make them in perfect body shape.
If people don't do something to keep fit, the fat will accumulate almost everywhere, which makes a disorder and increase the level of entropy. Keeping fit, in other words, putting fat in exactly places is a process of reducing entropy and therefore needs work. Similarly, designing a suitable hair style, using make-ups cleaning body also needs works.
As for man, their concern of body beauty is less than women, therefore, their work on self-cleaning is less, and they have less pressure.
However, being "handsome" does not only means having a beautiful face, but also means being humor, being experienced, having leadership skills, having charming muscles. Most of these are inside-characteristics which are more difficult to change than outside characteristics. To some degree, men, in order to reach the public expectation of masculine beauty even have more pressure than women to be beautiful.
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